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Who developed the ethos-logos-pathos recipe for persuasion?

Who developed the ethos-logos-pathos recipe for persuasion?
A.Plato(柏拉图)
B.Aristotle(亚里士多德)
C.Socrates(苏格拉底)
D.Sherlock Holms(福尔摩斯)
正确答案:Aristotle(亚里士多德)