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141101（1’51秒-2分53秒）A ccording to Bill Gates， the current problems to contaim pandemics include the following EXCEPT

141102（1分20秒-1分50秒）And as you look at what went on，the problem wasn'；t that there was a system that didn'；t work well enough，the problem was that（）.

141103（37秒到1分20秒）Now， part of the reason for this is thatwe'；ve invested a huge amount in nuclear deterrents.But we'；ve actually invested very little（）.We'；re not ready for the next epidemic.

141104（37秒-1分）When Bill Gates says that “Today the greatest risk of global catastrophedoesn'；t look like this.Instead， it looks like this.”， “this” here refers to（）.

141105In the role of media agencies， which of the following is not needed？

141106Which of the following might Tom work for ？

141107After the hardest job， what should be followed？

141108What does Tom do first to deal with in the toughest job？

141109Which of the followings does Tom not advocate on how to serve messages directly to customers？

141110What does Tom see as game-changing chances in the future？

141111According to Tom， as an industry， we need to focus on（）.

141112According to Tom， what does innovation require of people？

141113According to Tom， What areas of the business require the most focus on innovation right now？

141114What is Tom'；s main role in his new position？

141115According to the speaker， Now， American soldiers，American veterans are coming back to a country that is so terrible that they could hardly accept.Which of the following is not what the American veterans have experienced or witnesses when they are back？

141116According to the speaker， why did the following events occur：After 9/11，the murder rate in New York City went down by 40 percent.The suicide rate went down.The violent crime rate in New York went down after 9/11.Even combat veterans of previous wars who s

141117According to the speaker， hesaw one studythat compared women in Nigeria，one of the most chaotic and violent and corruptand poorest countries in Africa，to women in North America.And the highest rates of depression were .That was also the wealthiest group.

141118And maybe what determinesthe rate of long-term PTSDisn'；t what happened out there，but the kind of society you come back to.And maybe if you come back to a close， cohesive， tribal society，you can get over trauma pretty quickly.And if you come back to a

141119What kind of people are not vulnerable to long-term PTSD？

141120About（）percent of people， however，wind up with chronic， long-term PTSD.

141121Does the speaker realize that his mental problem might be related with his experience in the war when he recovered？

141122Later， the speaker found that he might suffer from（）.

141123When didthe speaker feel that he hada massive panic attack？

141124What happened to the speaker before 9/11 about the mental health？

141125（1分30-35秒）As a rule， if one want to cover the cost he initially buy a house， how many years can be enough？

141126（1分24秒-1分27秒）The last key issue to consider about renting or buying a house is

141127（1分19秒-1分23秒）The big downside of renting a house is that

141128（1分14秒-1分18秒）The bright side of buying a house is

141129（1分03秒-1分10秒）which of the following should one seriously consider before buying a house EXCEPT？

141130（56秒-1分03秒）When one put the monthly cost of renting or buying a house side by side， which one seems cheaper？

141131（42秒-55秒）If one search for sale， which of the following elements should one consider as the crucial factors？

141132（28-41秒）If on want to rent a house， one should

141133（10-27秒）What is the real situation about renting or buying a house in the United States？

141134（0-10秒）According to the speaker， under what kind of conditions one can consider to live independently by oneself？

141135please listen to the video in the websiteand thentelltrue（T） or false（F）for thefollowing statements：（00：30（）01：11） By citing such examples as Airbnb， Uber and Faceboook， Reid Hoffmangives he reason is this is the modern way you build massive companies.。

141136please listen to the video in the websiteand thentelltrue（T） or false（F）for thefollowing statements ：

141137please listen to the video in the website on the topic of “Airbnb guests are finding hidden cameras planted in their rentals”and thentelltrue（T） or false（F）for thefollowing statements：

141138please listen to the video in the website on the topic of “Airbnb guests are finding hidden cameras planted in their rentals”and thentelltrue（T） or false（F）for thefollowing statements（1：12（）1：36） The problem was not in coincidence， and an Indiana couple s

141139Please listen to the video in the website on the topic of “Airbnb guests are finding hidden cameras planted in their rentals”and thentelltrue（T） or false（F）for thefollowing statements：

141140Please listen to the video in the website on the topic of “Airbnb guests are finding hidden cameras planted in their rentals”and thentelltrue（T） or false（F）for thefollowing statements ：

141141Please listen to the video in the website on the topic of “Airbnb guests are finding hidden cameras planted in their rentals”and then tell true（T） or false（F）for the following statements：

141142Please Listen to the following TED talk and answer the questions followed.（12分25秒-13分31秒）

141143Please Listen to the following TED talk and answer the questions followed.（11分06秒-11分39秒）As for the sea level， the speaker speculates that according to current evidence of scientific research， it will

141144Please Listen to the following TED talk and answer the questions followed.（09分20秒-10分07秒）According to the scientific research， the speaker concludes that（）.

141145Please Listen to the following TED talk and answer the questions followed.（8分-8分29秒）To argue against the claim that the Sun is the main cause of climate change held by climate change deniers， the speaker argues the followings EXCEPT

141146Please Listen to the following TED talk and answer the questions followed.（6分29-7分09秒）The biggest reservoir， the ocean， was the least well measured，until the scientists use the evidence

141147Please Listen to the following TED talk and answer the questions followed.（5分29-5分52秒）The speaker then describe the most important conclusion from the physics， first，（）， and second，（）.

141148Please Listen to the following TED talk and answer the questions followed.（3分08秒-4分02秒）The paper lead the speaker testifying to Congress in the 1980’s， testimony in which he emphasized that global warming increases

141149Please Listen to the following TED talk and answer the questions followed.（1分55秒-2分17秒）

141150Please Listen to the following TED talk and answer the questions followed.（1分11秒-55秒）What happened when the speaker just built the instrument with his team to propose an experiment to fly to Venus？

141151Please listen to the video in the website on the issue of social media and then answer the following questions.According to what you have watched from the video， it is possible that social media is

141152please listen to the video in the website on the issue of social media and then answer the following questions（2分36秒-2分49秒）The woman says that she loves social media because we are always evolving and changing， and social media helps us to（）

141153please listen to the video in the website on the issue of social media and then answer the following questions（2分15秒-2分36秒） The elder man criticizes social media that it is the cause for the detached relationship among people nowadays， for social media wo

141154please listen to the video in the website on the issue of social media and then answer the following questions（2分到2分14秒）The woman mentions that she doesn’t want the social media to run her life because（）

141155please listen to the video in the website on the issue of social media and then answer the following questions（1分47秒-1分55秒）When the speaker here mentions that he feels that he is like a phony， he actually means that

141156please listen to the video in the website on the issue of social media and then answer the following questions（1分17秒-1分46秒）According to the speakers in this clip， the negative sides of social media includes the followings Except

141157please listen to the video in the website on the issue of social media and then answer the following questions（43秒-54秒）According to the lady， her attitude towards social media is

141158please listen to the video in the website on the issue of social media and then answer the following questions（18-26秒）The old man mentions his position towards social media that

141159影响销量的各项因素中，企业的可控因素包括（）

141160据销售方程模型可知，以下哪些因素影响销量（）

141161马尔科夫模型，是利用某一变量的过去的状态，去预测该变量未来的状态及其动向的一种分析手段。

141162S型销售反应函数，显示短期内实现利润大幅度增长的情况。

141163在总贡献毛利中减去固定成本和营销成本就是我们所说的利润。

141164产品的销量与总利润成正比。

141165企业想增加销量，可以采用各种方法。也就是说营销组合因素之间存在（）

141166我们通常所说的销售反应函数，是指在特定时期内，其他市场营销组合因素不变，只有一个因素在各种可能水平下变化时所引起的（）的改变。

141167以下哪项不是组成产品总成本的要素（）

141168如何计算变动成本（）

141169如何应用长尾营销理论，来构建自己的品牌运营模式（）

141170使用长尾理论的企业都具有哪些特征（）

141171文化营销的特点是（）

141172企业可以通过知识营销的方式，将自己的文化理念、精神和价值观，灌输给消费者。

141173体验业务是企业真正要出售的内容，而产品和服务都是一种载体。

141174用服务传递体验，就是指在服务过程中，企业比起完成基本任务，更重要的是突出自己所传递的体验。

141175文化营销的目的是传播文化，而不是出售商品。

141176在产品中附加体验，是指在产品中加入能够满足消费者哪些方面需求的元素。（）

141177为了提升文化营销的效果，可以采取哪种战略（）

141178文化营销是一种通过提升产品的什么价值赢得优势的一种营销方式（）

141179推销人员的整体职业素养应包括（）。

141180整合营销传播的基本思想包括（）。

141181从传播的角度来看，数字营销则是指借助于互联网、电脑通信技术和数字交互式媒体来开拓市场、洞察消费者需求以实现营销目标的一种营销方式。

141182广告与公共关系的差异很大，公关效应快，但不会持久。

141183提高企业形象是企业策划事件营销的目标。

141184一般大型商店如果要做广告，大多选择电视广告。

141185目的在于强化已有的产品消费人群对本企业产品的记忆的广告属于（）。

141186以下（）不属于营销公关工具？

141187在信息传播的九要素沟通模式中，了解受众头脑中的（）是成功编码的关键。

141188整合营销重在（）。

141189O2O的好处（）。

141190以下（）原则将正确处理渠道成员之间的利益冲突？

141195电子商务是指以（）为基础实现整个贸易活动的电子化。

141196购物中心属于（）零售业态。

141197中间商不合作的话，制造商就威胁停止供应某些资源或终止合作关系，这是利用了激励渠道成员中的（）。

141198制造商直接把商品卖给消费者或最终使用者，我们称之为（）。

141199企业定价有三种导向，即（）

141200根据估计的总销售收入（销售额）和估计的产量（销售量）来确定价格，这种定价方法称为（）

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