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105408Some TV commercials tell （）that can be happy, sad, moving, surprising, strange, tricky or even horrible.The purpose is to make people remember the commercial more easily.

105409（） is used in TV commercial to make it possess a certain appeal and special effect that is difficult to achieve with the acting of real people.

105410Advertisers sometimes use （） to make TV commercials to be able to impress TV viewers, but it can be quite annoying.

105411Some television commercials are designed to be striking and memorable, and people can remember the songs or （） for the commercials long after the span of the advertising campaign.

105412Try to get rid of unimportant or trivial details in your summary.

105413When writing a summary, you can collapse lists and paragraphs.

105414When writing a summary, you should never copy anything from the original.

105415Your summary can contain some of the viewpoints of your own.

105416You’d better write your summary no longer than the half the length of the original.

105417Which of the following is not correct during the brainstorming session?

105418Which of the following is correct during brainstorming session?

105419What’s the best number of people participating one brainstorming session?

105420Brainstorming can encourage people to commit to solutions, because（）.

105421Which of the following is allowed to do during the brainstorming session?

105422“To wrap up” is a signal phrase to mark the beginning of a speaking.

105423“Let’s get the ball rolling” is a signal phrase to mark the ending of a speaking.

105424Word chains refer to sequences of similar or related words repeated throughout the conversation or speaking.

105425The ability to listen for the main idea is useful for both our everyday lives and our academic lives.

105426On average 70% of people’s time is engaged in listening.

105427Children like to read comic books because they like picture stories very much.However, they are not aware that sometimes what they are reading is not comic story, but advertising with comics as disguise.

105428Sometimes when children go to McDonald’s, if they buy certain amount of food they can get some toys free of charge or with some pay.We call this form of advertising “product placement”.

105429In Zhao benshan’s short sketch, the appearance of the spirits国窖酒is a form of advertising－－-product placement.

105430Directions: Read the following sentences and fill in the missing words or phrases TV commercial medium reassure promotememorabletargetPublic service ad　endorsement　Product placement　5.How do you express “公益广告”in English?

105431Directions: Read the following sentences and fill in the missing words or phrases TV commercial medium reassure promotememorabletargetPublic service ad　endorsement　Product　 placement　4.Advertising slogans are short, often （） phrases used in advertising ca

105432Directions: Read the following sentences and fill in the missing words or phrases TV commercial medium reassure promotememorabletargetPublic service ad　endorsement　Product　 placement　3.A good advertisement should first of all connect with its （） audience.

105433Directions: Read the following sentences and fill in the missing words or phrases TV commercial medium reassure promotememorabletargetPublic service ad　endorsement　Product　 placement　2.Using a movie star to advertise a certain kind of product is called ce

105434Directions: Read the following sentences and fill in the missing words or phrases TV commercial medium reassure promotememorabletargetPublic service ad　endorsement　Product　 placement　1.The purpose of advertising is to （） or sell something, usually a busin

105435Directions: Read the following sentences and fill in the missing words or phrases TV commercial　medium　reassure　promotememorabletarget　Public service adendorsement　Product placementquick 5.How do you express “公益广告”in English?

105436Directions: Read the following sentences and fill in the missing words or phrases TV commercial　medium　reassure　promotememorabletarget　Public service adendorsement　Product placementquick 4.Advertising slogans are short, often （） phrases used in advertisin

105437Directions: Read the following sentences and fill in the missing words or phrases TV commercial　medium　reassure　promotememorabletarget　Public service adendorsement　Product placementquick 3.A good advertisement should first of all connect with its （） audie

105438Directions: Read the following sentences and fill in the missing words or phrases TV commercial　medium　reassure　promotememorabletarget　Public service adendorsement　Product placementquick 2.Using a movie star to advertise a certain kind of product is calle

105439Directions: Read the following sentences and fill in the missing words or phrases TV commercial　medium　reassure　promotememorabletarget　Public service adendorsement　Product placementquick 1.The purpose of advertising is to （） or sell something, usually a b

105440To get an intuitive sense of the （）’s qualities, we could think of a dynamic, creative, big-picture person who has myriad new ideas and is usually excited by the latest one.

105441（）moves at a more measured pace and is process-oriented, but takes an unstructured, freewheeling approach and a long view of change.

105442The Stabilizer focused on （） and working methodically to get them done in the right way.

105443Directions: Choose the best answer to complete each of the following sentences.2.The Producer moves at a（） pace, takes a （）view, is results-oriented, and follows a （） approach.

105444Directions: Choose the best answer to complete each of the following sentences.1.PSIU is a chart to make an analysis on （）?

105445Directions: Try to decide whether the following statements are true or false.5.Slang words and colloquialisms can be used in the business report.

105446Directions: Try to decide whether the following statements are true or false.4.The conclusions should be short, clearly follow the order of the findings and lead naturally into the recommendations.

105447Directions: Try to decide whether the following statements are true or false.3.The executive summary should only include the most important point, for the manager will have to read the details in the following four parts.

105448Directions: Try to decide whether the following statements are true or false.2.The format of formal reports should follow such a logical order: executive summary, introduction, findings, recommendations and conclusions.

105449Directions: Choose the correct words from the box to complete the conversation excerpts.You will not need all the words.haveafraid　can do please　howmeetlike　nicesee thanks　knowwould　 did　 thankwhat A. Would you 11)（） some more fish?B. Thanks, it was delic

105450Directions: Choose the correct words from the box to complete the conversation excerpts.You will not need all the words.haveafraid　can do please　howmeetlike　nicesee thanks　knowwould　 did　 thankwhat　A. 9)（） I get you something to drink?B. That 10)（） be nic

105451Directions: Choose the correct words from the box to complete the conversation excerpts.You will not need all the words.haveafraid　can do please　howmeetlike　nicesee thanks　knowwould　 did　 thankwhat　 A. 7)（） are things?B. Fine 8)（）.It’s good to be here.

105452Directions: Choose the correct words from the box to complete the conversation excerpts.You will not need all the words.haveafraid　can do please　howmeetlike　nicesee thanks　knowwould　 did　 thankwhat　 A. How do you 5)（）.My name’s Paul Cartier.B. 6)（） to mee

105453Directions: Choose the correct words from the box to complete the conversation excerpts.You will not need all the words.haveafraid　can do please　howmeetlike　nicesee thanks　knowwould　 did　 thankwhat A. Peter, do you 3)（） Sylvia?B. Yes, of course.Hi Sylvia,

105454Directions: Choose the correct words from the box to complete the conversation excerpts.You will not need all the words.haveafraid　can do please　howmeetlike　nicesee thanks　knowwould　 did　 thankwhat　1.A. David, !1)（） you met Ani Deltell?B. No.Hello, Ani.Ni

105455Directions:　Try to decide whether the following statement is true or false.5.Elimination is one of your best friends in the test.Look at the answer choices and think about which ones do not fit to what you understand about the lecture or the conversation.

105456Directions:　Try to decide whether the following statement is true or false.4.During the listening, listeners should use their background information and experience to help them in making inferences.A.TrueB.False

105457Directions:　Try to decide whether the following statement is true or false.3.Only when you have an understanding of the literal or factual content can you go beyond literal meaning and formulate inferences.A.TrueB.False

105458Directions:　Try to decide whether the following statement is true or false.2.Abduction is inference from particular premises to a universal conclusion.A.True B.False

105459Directions:　Try to decide whether the following statement is true or false.1.An inference is an assumption that involved in drawing a conclusion on the basis of direct observation.A.True.B.False.

105460Directions:Choose the right word for each statement.Directive,　Authoritative, Affiliative,Participative,　 Pacesetting ， Coaching　5.The manager with（） style has faith in “everyone has input”, he encourages employee input in decision-making process and usua

105461Directions:Choose the right word for each statement.Directive,　Authoritative, Affiliative,Participative,　 Pacesetting ， Coaching　4.The manager with （） style likes to perform many tasks by himself personally but expects his employees to watch and then foll

105462Directions:Choose the right word for each statement.Directive,　Authoritative, Affiliative,Participative,　 Pacesetting ， Coaching　3.The manager with（） style gives employees clear direction but not dictation.And he likes to motivate his followers by persuas

105463Directions:Choose the right word for each statement.Directive,　Authoritative, Affiliative,Participative,　 Pacesetting ， Coaching　2.The manager with （）style is willing to provide opportunities for his staff to show their abilities, meanwhile, he always enc

105464Directions:Choose the right word for each statement.Directive,　Authoritative, Affiliative,Participative,　 Pacesetting ， Coaching　1.The manager with（） style closely controls his employees, emphasizes the discipline and sometimes even motivates his team by

105465Organizations that operate under （）structure have linear authority and specialized teams that allow for creativity and innovation.

105466What is the biggest advantage of hierarchical structure?

105467The organization structure influences the following aspects except （）?

105468New, modern or small corporations usually have （） structure?

105469Hierarchical Structure has （） layers but （）individual responsibilities.

105470Directions: Please match the loyalty programs with their content and fill the blanks with the correspondent numbers.points programs,　2.spend programs, 3.tiered programs, 4.paid programs,　 5.punch programs（） The programs provide an exclusive feel by incorp

105471Directions: Please match the loyalty programs with their content and fill the blanks with the correspondent numbers.points programs,　2.spend programs, 3.tiered programs, 4.paid programs,　 5.punch programs（） Customers get loyalty credit for the amount they

105472Directions: Please match the loyalty programs with their content and fill the blanks with the correspondent numbers.points programs,　2.spend programs, 3.tiered programs, 4.paid programs,　 5.punch programs（） The programs give customers rewards based on dif

105473Directions: Please match the loyalty programs with their content and fill the blanks with the correspondent numbers.points programs,　2.spend programs, 3.tiered programs, 4.paid programs,　 5.punch programs（）The programs let customers accumulate points that

105474Directions: Please match the loyalty programs with their content and fill the blanks with the correspondent numbers.points programs,　2.spend programs, 3.tiered programs, 4.paid programs,　 5.punch programs（） Customers are rewarded a product or service of e

105475Try to deal with customers’ complaints with a sense of （）.

105476According to the video, we can use the context, grammar and （） to help us understand what others are talking about.

105477Before you make a complaint, （）.

105478In the first paragraph of a business letter, you should introduce yourself and your （）.

105479“Do in Rome as Romans do” means when we travel, we should（）.

105480（） is/ are directly shown in the chart or graph.

105481The letter to point out a mistake by the letter's recipient is called the letter of （）.

105482Dealing with a customer’s complaints, you should（）.

105483According to the video, English listening is influenced by（）.

105484Loyalty programs could （）.

105485In customer loyalty program, customers are often given a unique （）, such as a membership card.

105486If you go abroad, you need your （） as one of your travel documents.

105487Travel happens with or without luggage, and it can be one way or （） trip.

105488The comparison and （） are conducted usually in analysing a graph

105489The description is composed by two parts: the overview and （）.

105490Your representation of a chart or a graph usually consists of 3 parts: （）, description and conclusion or inference.

105491The （） usually shows changes, comparing two or more things over time.

105492（） reveals the key information in a graph.

105493Check for spelling and （） mistakes because they make a letter look less professional and reflects carelessness.

105494The business letter should be （） and clear.Use a courteous tone and make it convincing.

105495At last, you should restate the purpose and call for an （）.

105496In the first paragraph of the body, you should introduce yourself and your （） of writing this letter.

105497Directions: fill the blanks with correct answers.In block format, everything is all （） justified.

105498（）.Asking questions in a caring and concerned manner when dealing with complaints will do harm to your company.

105499（）.Sometimes the power of social media is helpful if the complaining failed.

105500（）.As a part of your company, you should always defend your company and argue with the customer without any sympathy.

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